Gabbar’s Glucose-D

In Gujarati by HindiRinnyLeave a Comment

Glucose-D advertisement, Akhand Anand magazine, 1970s. From the University of Chicago Library.

ગબ્બરની અસલી પસંદ! Gabbar chooses Glucose-D brand tea biscuits! Gabbar Singh, iconic villain from the classic Bollywood western, Sholay, stands with a delicious and nutritious tea biscuit (usually served to children, funnily enough).

This magazine ad accompanied an outrageous television ad, with Gabbar shooting offerings of inferior biscuits with his pistol.

More about this revolutionary villain-as-spokesman ad campaign can be found here.



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